Brand events live or die on the details guests remember: the reveal, the light, the flow, the welcome. We plan the whole experience and build every element of it.
We run multi-city activations, VIP experiences and ceremonies, with the set, staging, AV and crew handled by one team.
- Product launches and reveals
- Mall and retail activations
- National Day and Founding Day
- Galas, ceremonies and VIP events
- Set, stage and scenic build
- Show running and crew
Saudi National Day and Founding Day: Riyadh Airports – Saudi National Day (Riyadh · 2021, 2022, 2024, 2025), KFSHRC – Saudi National Day (2022, 2023, 2026), Tourism Development Fund – Saudi National Day (2023, 2026), ACWA Power – Saudi National Day (Riyadh, Jeddah · 2023, 2025), Bank Albilad – Saudi National Day (2021, 2022), Riyadh Airports – Founding Day and Flag Day (Riyadh · 2022–2025), Bank Albilad – Founding Day (2022, 2023), Hayat Mall – Founding Day (Riyadh · 2026)
Ramadan and Eid corporate events: Renault – Ramadan (Riyadh, Jeddah, Dammam · 2025), Geely – Ramadan iftar and suhoor (Across the Kingdom · 2023), Riyadh Airports – Ramadan iftar and suhoor (Riyadh · 2023, 2026), ACWA Power – Ramadan iftar and suhoor (Riyadh, Dubai · 2024, 2026), Riyadh Airports – Eid and Hajj season (Riyadh · 2022–2026), KFSHRC – Eid Al-Fitr and Eid Al-Adha (2023, 2024, 2026), ACWA Power – Eid Al-Fitr and Eid Al-Adha (Riyadh, Jeddah · 2024, 2026)
Brand and mall activations: Geely – Al Hamra Mall, Mall of Arabia, Hayat Mall, Al Nakheel Mall (Across the Kingdom · 2023, 2024), MHERO & VOYAH – Le Prestige Mall, Mall of Arabia, Panorama Mall, Al Nakheel Mall (Riyadh, Jeddah · 2026), EXEED – Jeddah AutoNation, Le Prestige Mall (Jeddah · 2026), Renault – Park Avenue Mall, Al Nakheel Mall, Riyadh Park Mall, Jeddah Park (Riyadh, Jeddah · 2024, 2025), Hayat Mall – Kids Activation Stand, Mall Activation and Saudi National Day Activation (Riyadh · 2023, 2024), Geely – Breast Cancer Awareness Activation, King Saud University Activation and Princess Nourah University Activation (Riyadh · 2022–2024), Mobily – 20 Years Activation, World Of Happiness and Pay On-Ground Activation (2022, 2023, 2026), Riyadh Airports – Skytrax Activation at KKIA, Pink October Breast Cancer Awareness and Summer Vibes (Riyadh · 2022, 2026)
Product launches and opening ceremonies: Geely – Jeddah Motor Show Car Reveal And Giveaways and Emgrand Launch Event And Showroom Display (Jeddah · 2022, 2024), Mobily – iPhone 16 Launch and iPhone 15 Launch (2023, 2024), Renault – Dammam Service Center Soft Launch and Riyadh Showroom Soft Launch (Riyadh, Dammam · 2024), Riyadh Airports – T2 Opening Launching Ceremony, T1 Launching Ceremony and E-Gate Opening for Al Jawazat (Riyadh · 2022, 2024–2026), KAUST – Commencement Ceremony (2021, 2022), VOYAH – Princess Nourah University Graduation Day Display (Riyadh · 2026), KFSHRC – MoU Signing Ceremony with LivaNova, Signing Ceremony and Lilly Signing Ceremony (2022–2024, 2026)
Gala dinners and annual corporate events: Mobily – Executives Gathering, BU Staff Gathering - Laylat Khamees and Consumer Sales Unit Gathering (2022–2024), ACWA Power – New Year Event, CFO Annual Gathering and Hilton Gathering (Riyadh, Jeddah, Dubai · 2024–2026), Riyadh Airports – Annual Gathering and 5 Years Celebration (Riyadh · 2021, 2023, 2024), Savvy Games Group – 4th Anniversary Event and Annual Event (Riyadh · 2024, 2025), Tawuniya – Night (2026), SAB – Long Service Awards (2023), SAB – ORR Offsite, Strategy Event and Town Hall (2022–2025), ACWA Power – CASO Strategic Offsite, CEO Event and CFO Event (2025, 2026)
Staff engagement days: Riyadh Airports – Environment Day, World Firefighters Day and Sustainability Environment Week (Riyadh · 2022–2026), KFSHRC – Blood Donor Day, Patient Safety Day and World Heart Day (2022–2024, 2026), Tourism Development Fund – Baloot and UNO Tournaments, Summer Campaign and FIFA Tournaments (2023, 2025, 2026), Mobily – Internal Audit Awareness Session, World Law Day and World Of Happiness (2022, 2023), Riyadh Air – E-Gaming Tournament, International Cabin Crew Day and Summer Event July (Riyadh · 2025, 2026), GOSI – Friendship Day, Summer Event and Great Place to Work (2024, 2025), Modon – Chocolate Event, Kids Day and World Law Day (2025)
Sport, culture and public events: Formula 1 Saudi Arabian Grand Prix (Jeddah Corniche Circuit · 2021, 2023), Royal Commission for AlUla – AlUla Camel Cup (AlUla · 2023), Hammayah AlUla – Elaa at Maraya (Maraya, AlUla · 2025), Heet Sports – Al Baha Hill Climb (Al Baha · 2022), Riyad Bank – Maradona Cup (Mrsool Park, Riyadh · 2021), Ferrari – Motorsport Festival (2022), Business France – French Equestrian Days (2022), Noor Riyadh (Riyadh · 2021–2023), Music Commission – Riyadh Music Week (Riyadh · 2025), Diriyah Company – The City of Earth (Diriyah · 2023), Boulevard Riyadh City – stage (Riyadh · 2025), McDonald's – McCafé Barista Championship (2021)
VOYAH: VOYAH mall activations
MHERO: MHERO mall activations
Lucid Motors: Owner and community experiences
Royal Commission for AlUla: Hammayah graduation at Maraya
Music Commission: Riyadh Music Week
Geely: Geely National Day showroom celebration
Ministry of Tourism: Launch of the Tourism Education Initiative
Renault: Renault Founding Day in three cities
Do you produce the whole event or only the build?
Both. Many clients bring us in for the set, staging and AV under their agency. Others ask us to run the whole event, from concept and guest flow to show calling.
Can you install overnight in a mall?
Yes. The VOYAH and MHERO activations went in after closing and were show-ready by opening across five malls in Riyadh and Jeddah.
Do you work outside Riyadh?
Across the Kingdom. Recent events were in Jeddah, AlUla, Hail and King Abdullah Economic City.